Definition According to Google
Google Ads is Google’s online advertising program. Through Google Ads, you can create online ads to reach people exactly when they’re interested in the products and services you offer.
- Google Ads is a product you can use to promote your business, help sell products or services, raise awareness, and increase traffic to your website.
- Your Google Ads account is managed online, so you can create and modify your ad campaigns at any time, including ad text, settings, and budget.
Benefits of Google Ads According to Lingkotech
- Increase Sales at Minimal Cost, due to its specific target market.
- Faster Results than SEO, because ads appear on the first page of Google, unlike organic Search Engine Optimization methods, which take time to appear on the first page of Google.
- Ad Management, allowing you to simultaneously run multiple campaigns or promotional campaigns with different target markets. different.
Lingkotech Recommends Google Ads
Lingkotech once had a client who requested advertising on Google, targeting customers in several European countries, ranging in age from teenagers to adults. They used the keywords “komodo island tour” and other related keywords.
As a result, random website visitors contacted the client via the contact form or WhatsApp chat button.
Of course, recommendations include conducting keyword research, targeting demographics, advertising budget, and evaluating lead generation.
